Posts tagged with "Millington"



17. April 2023
A ca. 1936 tin can for Cow & Gate, localized for China besides a matching Chinese language advertisement. From the MOFBA collection.
These artefacts from our collection tell the history of an infant formula brand, that by itself would not be particularly noteworthy in China. A 1936 law suit in Shanghai involving Cow & Gate, however reveals the impressive stunts and dirty tricks its ad agency and distributors pulled off…
15. February 2023
A 1937 Shanghai Union Brewery Commemorative Booklet. From the MOFBA collection.
This marvelous commemorative booklet from our collection was published on the occasion of the 25th anniversary of the celebrated Shanghai Union Brewery. It offers an intriguing testament to Shanghai’s world-famous history of commerce, design, architecture and… tragedy.
16. January 2023
Last week would have been László Hudec’s 130th birthday. In celebration of Shanghai’s most well-known architect, here is a beautiful commemorative advertising booklet from our collection about his Art Deco magnum opus: the Joint Savings Society Building, more famously known as the Park Hotel or “International Hotel” (国际饭店) in Chinese. The edifice, constructed between 1931 to 1934 at 164 Bubbling Well Road (today’s No.170 Nanjing West Road), was named after the Joint Savings...
28. October 2022
1932 City Directory Map of Shanghai by Millington Inc. Supplement to the "City Directory of Shanghai". From the MOFBA collection
This large 1932 map of Shanghai was produced by Millington Inc., one of the “Big 4” advertising agencies of old Shanghai. It was issued in the same year when Millington also started to produce the monthly “The Cathay” hotel magazine and features almost the same advertisers. The map was a supplement to the “City Directory of Shanghai”, a publication issued by Millington and which complemented the “Rosenstock’s Business Directory of China” which the agency also produced annually...
03. September 2021