Posts tagged with "girl"



03. January 2022
1940s Swann's Spearmint Chewing Gum advertising poster, from the MOFBA collection
First launched in 1934 the brand was produced and advertised by the O.C. Swann Chewing Gum Co. in Shanghai and distributed by Linson & Company as sole agents. It is unknown who exactly was behind O.C. Swann Co. (Chinese name 大通行) together with deputy director Lin Meibin (林梅宾), but the inspiration for their product was undoubtedly of questionable origin: the design and color scheme evidently bore a striking resemblance to that of American chewing gum pioneer Wrigley's. The...
20. December 2021
29. November 2021
1925 Shanghai calendar poster advertising for Sun-Maid raisins created by Carl Crow from the MOFBA collection
With community support, the California Associated Raisin Company was established in 1912 and membership comprised 85 percent of the state’s raisin growers. In 1915, the brand name Sun-Maid, coined by advertising executive E.A. Berg, was launched. Sun-Maid began developing raisin markets in Asia in 1918, and by 1922 had set up offices in Japan and China, where it immediately became a hugely popular brand. While raisins were considered to be commonly available foodstuffs by Americans, they were...
20. September 2021
21. June 2021
Wing-On is an Australian-Hongkongnese retail group founded in 1897 and 1907 respectively. It expanded to Shanghai in 1918. Until it was nationalized in 1966, Wing On's Shanghai branch was one of the "four great department stores" of Shanghai. Depicted is a 1940s edition of their monthly customer magazine featuring latest news, merchandise and a wide array of brand adverts.
14. June 2021
Taken from the book "Food Facts" published by The Shanghai Times. J.A. Folger & Co. was established 1850 in San Francisco as Wm. H. Bovee & Co and was the first coffee brand to offer roasted and ground coffee ready for brewing. Procter & Gamble acquired Folger's in 1963 and during that time became the number one coffee brand in America. The "Agent for China", Getz Bros. mentioned in the ad was also founded in the 1850s in California by Joseph and Max Getz. By the 1870s, the brothers...
07. June 2021
03. May 2021
05. April 2021
05. October 2020
1930s advertisement poster by Japanese skincare brand "Rolling" (珞玲牌化粧品) together with matching original products. Incl. a spelling mistake of the manufacturers Name T. Matsumoto Co.. Little is known about the company except that it was from Osaka and that it's China head office was in Harbin, then part of the Empire of Manchuria.

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