Posts tagged with "fashion"



07. August 2022
Yuen Kiang cigarettes advertising poster by Taiyuan Jinhua Cigarette Factory. From the MOFBA collection
In the autumn of 1930, the national government of Shanxi province established the Jinhua Cigarette Factory (晋华卷烟厂) in the city of Taiyuan by merging several smaller private tobacco producers. The state-owned enterprise produced cigarettes throughout the 1930s until November 1937, when the Japanese army occupied Taiyuan and took over the operations. It remained active under the name “No 13 Factory” until the end of the Second Sino-Japanese War after which it was nationalized again...
09. May 2022
Illustration titled  "The Teachings of Western Civilisation", from the 1938 numbered and autographed book "Maskee" by Friedrich Schiff. From the MOFBA collection.
01. February 2022
Happy Chinese New Year from the M.O.F.B.A.! 恭贺新禧! Brought to you by BASF Indanthrene - the bluest of blue since 1901.
24. January 2022
Tobralco was a fabrics brand by British company Tootal Broadhurst Lee Co, which was founded 1799 in Manchester. In 1918 a research department was established, which carried out early work on creating crease resistant fabric. The company was notable for its early use of brand names and was a leader in the field of selling direct to retailers. By 1939, the firm had spinning, weaving and yarn dyeing factories across England and 5 branches overseas. Additionally the company had agencies throughout...
18. October 2021
"Crane" Store wrapping paper 1940s - from the MOFBA collection
Crane Stores, Shoers & Hatters (鶴鳴鞋帽商店) was founded by the father of Jefferson Young, who soon after the opening of the first Shanghai store in 1936 took over the family business. The firm swiftly expanded to several locations in Shanghai and subsequently in Nanjing and Hong Kong. By 1950 it had 13 stores nationwide. Jefferson Young moved to Hong Kong in 1951 where he continued to manage the local Crane subsidiary. In 1952, Crane expanded to Singapore, soon after to Penang and...
26. July 2021
10. May 2021
Cut in the shape of a butterfly - "The cloth that never fades". The blue dye was discovered in 1901 by German chemical manufacturer BASF (later shareholder of the IG Farben conglomerate). BASF had been active in China since 1885 and Indanthrene dye immediately won great popularity among Chinese women who began to wear qipao dresses of such bright blue cotton fabric.