Posts tagged with "calendar poster"



05. September 2023
An exceptionally rare 1917 Chinese Horlick's malted milk advertising calendar poster featuring Guan Yu and Cao Cao from the Three Kingdoms period. From the MOFBA collection.
This unique 1917 Horlick’s calendar advertisement from our collection depicts a martial scene that actually takes us all the way back to the Three Kingdoms period of Chinese history. Get ready for an immortal story about the mightiest of men, war, loyalty and... warm milk.
10. April 2023
 A rare 1917 Chinese calendar poster advertisement for State Express 555 cigarettes. From the MOFBA collection.
This exceptionally rare 1917 calendar poster for State Express 555 cigarettes from our collection, tells the unlikely story of a Western brand that, with one simple trick, became a top-seller in China and was even endorsed by the country’s most notorious “influencer” … State Express were luxury cigarettes manufactured in the United Kingdom by the Ardath Tobacco Company. The brand was founded in London in 1896 by tobacco merchant Sir Albert Levy (1864–1937).
23. January 2023
A.S. Watson 1916 Chinese Calendar Poster Advertisement by Feng Runzhi. From the MOFBA collection.
Happy Chinese New Year! This rare A.S. Watsons advertisement from our collection not only has a peculiar design around the auspicious character 康 (health), but tells the origin story and evolution of the famous Chinese calendar posters which were in fact pioneered by Watsons in the 1880s together with a second British firm.
12. December 2022
J.S. Fry & Son's 1927 Chinese Calendar Poster Advertising. From the MOFBA collection
A sophisticated Old Shanghai lady relaxing with a bite of Fry’s chocolate at her country home. Her bamboo flute (or is it maybe an opium pipe?) close beside her. What in 1927 may have sounded like an intriguing value proposition for J.S. Fry & Son’s in the Middle Kingdom, turned out to be nothing but a pipe dream…. Joseph Fry from Bristol, England started making chocolate around 1759. After several changes of name and ownership, the business became J. S. Fry & Sons in 1822. In...