24. December 2023

The Mei Foo Shield was the "monthly magazine published by the Standard Oil Company of New York in the interests of its Far Eastern Staff". More on SOCONY in our previous article here.

02. August 2021

As early as 1869, Vacuum Oil used a stylized red gargoyle to advertise petroleum-based lubricants for horse-drawn carriages and steam engines and to promote its Mobiloil brand. The flying red horse was first used by Vacuum Oil in South Africa in 1911 and in 1931 the red Pegasus – a symbol of speed and power – was adopted as its U.S. trademark. The Pegasus remains among the most recognized corporate symbols in American petroleum history. This January 1937 map featuring the two iconic brand...