Posts tagged with "Ruan Lingyu"



08. May 2023
A 1930s Chinese All-Star advertisements of the most famous OMEGA watches celebrity endorsers. From the MOFBA collection.
Omega watches have a close to 130-year long history in China and since the Roaring Twenties have relied heavily on Chinese celebrity endorsements. For this week’s post about an artifact from our collection we are asking you for help identifying all the glamorous icons featured in this all-star ad. But first a quick background on the famous luxury watch brand. In 1848 a young watchmaker named Luis Brandt opened a workshop called “La Generale Watch Co” in the small Swiss village of La...
08. March 2022
Chinese Bayer advertisement referencing the iconic advertisement poster, from the MOFBA collection
The 1930s marked the first “Golden Period” of Chinese cinema and catapulted its key performers to superstardom. In 1933, the newspaper Star Daily conducted China's first public poll for the most popular movie stars with Hu Die “Butterfly” Wu (胡蝶) as the runaway winner with 21,334 votes, more than twice as many as the first runner-up Chen Yumei, and almost three times the votes her friend Ruan Lingyu (阮玲玉) received. Hu Die was crowned China's first "Movie Queen", but Ruan...