31. March 2025

Vaseline is one of the most recognized brands globally and these artefacts from our collection showcase how over 100 years ago, the famous petroleum jelly already found its way into Chinese households, becoming a trusted name in health and beauty.

18. September 2023

This 1929 Pond’s advertisement calendar is not only one of the most stunning pieces in our collection, but also an important artefact of China’s modern social history. The beauty brand and its ad agency, Carl Crow Inc., were instrumental in creating the archetypal “Modern Girl” whose image prevails in Chinese popular and commercial culture to this day. Here is the back story of what made it so iconic.