Posts tagged with "movie"



15. April 2024
Ca. 1940 vintage Chinese advertisement for Max Factor Pan-Cake Make-up and Tru-Color Lipstick featuring actress Joan Crawford. From the MOFBA collection.
The “father of makeup” Max Factor created the signature looks of famous Hollywood icons such as Marlene Dietrich and Marilyn Monroe, but items from our collection show how his Oscar-winning cosmetics were not limited to American stars only and already enchanted common Chinese women since the 1930s.
28. March 2024
1940s Chinese hand fan advertisement for "Robin Hood" cigarettes by the Waterman’s Tobacco Co. (中國華明烟公司) from Shanghai, China. From the MOFBA collection.
Robin Hood, the legendary outlaw from English folklore, famously stole from the rich to give to the poor. This 1940s hand fan advertisement for cigarettes named after the swashbuckling hero is from our collection and shows that the iconic character even stole the hearts and minds of audiences in faraway China.
17. March 2024
Original ca. 1940 BASF / I.G. Farben Chinese advertising poster for Indanthrene dye featuring actress Nancy Chan. From the MOFBA collection.
This gorgeous 1940s advertising poster for Indanthrene dye from our collection, features acclaimed Chinese actress Nancy Chan. It also tells the story of a chemical innovation from Germany that deeply influenced the popularization of the iconic Cheongsam or Qipao dress in China. The Badische Anilin- und Sodafabrik, better known as BASF, was founded in Mannheim, Germany in 1865 and had already been actively marketing and selling its “Indigo Pure” dyes in China since 1885.
01. December 2023
Original vintage Bayer Chinese advertising poster for Aspirin and Tonicum from 1938 featuring Liang Saishan. From the MOFBA collection.
This advertising poster from our collection tells of an incredible streak of bad luck for the German pharma giant Bayer during a both glamorous and troublesome period of history in the Middle Kingdom.
22. August 2023
Ca. 1940 hand fan with advertisement for the Shanghai U.B. Beer brewery and featuring comedy duo Han Langen (韩兰根) and Yin Xiucen (殷秀岑). From the MOFBA collection.
You’ve surely heard of Laurel & Hardy, the famous slapstick comedy duo of early American cinema. But did you know that China had its equivalent with Langen Han & Xiucen Yin? A 1940 hand fan advertisement for Shanghai U.B. Beer from our collection reminds us of their forgotten history.
16. August 2023
Magic Lantern glass slide advertisement by Solon Advertising Service (沙龙广告公司) for Parker pens (派克) in Shanghai, China ca. 1940s. From the MOFBA collection.
This 1940s advertising slide from our collection reminds us that pre-roll ads have existed for over 120 years, but also tells the incredible story of how a Western brand once helped normalize diplomatic relations with China. The first to present projected moving pictures to a paying audience were the Lumière brothers in December 1895 in Paris, France. They used a device of their own making, the Cinématographe, and the first ever created film titled “Workers Leaving the Lumiere Factory”...
08. March 2022
Chinese Bayer advertisement referencing the iconic advertisement poster, from the MOFBA collection
The 1930s marked the first “Golden Period” of Chinese cinema and catapulted its key performers to superstardom. In 1933, the newspaper Star Daily conducted China's first public poll for the most popular movie stars with Hu Die “Butterfly” Wu (胡蝶) as the runaway winner with 21,334 votes, more than twice as many as the first runner-up Chen Yumei, and almost three times the votes her friend Ruan Lingyu (阮玲玉) received. Hu Die was crowned China's first "Movie Queen", but Ruan...