Posts tagged with "marketing"
28. March 2023
Like no other, this vibrant ad for the trifecta of Victor Sassoon’s hospitality empire, symbolizes the unprecedented real-estate boom and architectural splendor of Shanghai in the early 1930s. Join us on a journey through the history of the three edifices, all of which still house hotels today.
05. March 2023
Do Chinese people eat cornflakes for breakfast? It turns out, it is as difficult to chew on this question today, as it was in the 1920s. Discover the century-long struggle of Kellogg's in cracking the Chinese market and where the company and its former partners stand today.
27. February 2023
This beautiful mid-1920s Art Deco style advertisement sign for Allenburys tells the astonishing story of the once wealthiest foreign family of Old Shanghai. They were highly esteemed, with numerous schools, two streets, an office building, and even a coffee house named after them. Yet, their name has almost been forgotten, if it weren’t for the rare artefacts that sometimes still show up in the antique markets and the few remnants of their legacy strewn across the vanishing old city.
15. February 2023
This marvelous commemorative booklet from our collection was published on the occasion of the 25th anniversary of the celebrated Shanghai Union Brewery. It offers an intriguing testament to Shanghai’s world-famous history of commerce, design, architecture and… tragedy.
23. January 2023
Happy Chinese New Year! This rare A.S. Watsons advertisement from our collection not only has a peculiar design around the auspicious character 康 (health), but tells the origin story and evolution of the famous Chinese calendar posters which were in fact pioneered by Watsons in the 1880s together with a second British firm.
16. January 2023
Last week would have been László Hudec’s 130th birthday. In celebration of Shanghai’s most well-known architect, here is a beautiful commemorative advertising booklet from our collection about his Art Deco magnum opus: the Joint Savings Society Building, more famously known as the Park Hotel or “International Hotel” (国际饭店) in Chinese. The edifice, constructed between 1931 to 1934 at 164 Bubbling Well Road (today’s No.170 Nanjing West Road), was named after the Joint Savings...
09. January 2023
"Once upon a time, on a fair and wondrous day, the brave King of the Franks did journey to the fabled land of Cathay. Resplendent in his ermine-trimmed robes, he arrived at the Imperial Palace in the celestial city of Beijing. There, he was greeted with the utmost reverence by the Son of Heaven, the august Emperor of China, who was attired in his finest silks and adorned with glittering jewels. When the two monarchs took their seats of honor, a hush fell over the court, for all knew that this...
02. January 2023
As gorgeous and innocent looking this “Honey Soap” advertising poster featuring Chinese actress Li Lili is, it actually tells the story of several dark episodes from China’s marketing and entertainment history.
18. December 2022
The earliest form of football has actually been recognized by FIFA as the Chinese game of Cuju or Tsu' Chu (蹴鞠), dating back to the 3rd century BC. A competitive form of Cuju was already used then as fitness training for soldiers, while other forms were played for entertainment.